Category Archives for "Easy. Simple. Video!"
Screencast software improves productivity. But first, are you familiar with screencasting?
A screencast is simply a recording of what you see on your computer screen. Often, screencasts will include audio or background music.
Below are 4-ways screencasting increases productivity. Here's what is truly significant. 80% recall!
Email versus social media. Which is better?
Answer – the stats tell the story. 82% of people check their email at least once a day. 37% check their email at least 4 times a day.
If you are a regular Joe whose only purpose is to socialize online, then social media is probably best for you to do just that, socialize.
However if you are looking to build you as a brand, promote your product or service, stay in touch with prospects and customers, then email is the better route for you. In fact, it is likely the more effective path you should take.Continue Reading
Powerful blogging features engineered for positive results is a huge mouthful.
Truth is, it is what has been missing in the blogging and E-marketing arena.
Don’t get me wrong. All the essential tools, and then some, are indeed available today. The software is not the issue.
Get more sales with video.
If you are in any type of sales, then video is one sales tool that ought to be in your sales toolkit.
It is no longer a matter of ‘should you start using video‘ but ‘why are you not using video? ‘
In the early 1990’s, when I first started following up with video, it was expensive. In fact, many people did not even have the software to play what I sent them.
Today, you can send video email directly from your smartphone.
Video email services are not just about lead conversion or a fancy way to follow up on prospects. Business professionals and sales people, who do not have video email in their sales arsenal, are missing out on opportunities!
Research shows there are many reasons to use video email services in a business professionals’ daily activity. In fact, video has applications across the business spectrum. It is not just for salespeople.
Here are six important applications for video email services …
Is this it?
Personalized marketing through easy simple video gets results.
When you think “Personalized,” think words and content swapped in by mail merge or variable data.
Think email sends automated based on trigger events.
When you receive an email with your first name in the subject line or in the email body, you think personalized. This tactic results in more email open rates
When you receive an email based explicitly on your past behavior or expressed interests, you see it as personalized.Continue Reading